Apple's "renewed momentum and confidence" is being demonstrated by the use of space on TV, in the national press, and outdoors - Wonderful World of Disney, Star Trek, CNN, New Yorker, Wall Street Journal, Newsweek, New York Times etc., as well as walls, billboards, bus shelters, posters and wrapped buses...

A welcome antidote to the gloomy picture which the prophets of Mac-doom have been trying to paint in recent times...